A fractal description of raw materials technology named as geotechnology, is presented in the paper. Development of such technology can be made by multiplying separation operations, so obtained pattern of technology is similar to each other, independently on size of the system. It is shown that product of technology system, if measured in technology or economical units, strongly depends on the stage of the process, therefore fundamental fractal equation can be adapted to evaluate of self-similarity coefficient of such fractals. A some numerical example are performed and presented for illustrate of the problem. At the end of the subject the information model of the geotechnological fractal is proposed.